Search Engine Optimization (SEO) is not a mystical or magical process. The goal of Search Engines is to provide the most relevant results for a specific keyword search. SEO consists of targeting your website based on those keyterms to which your product or service is specifically relevant.
In a nutshell, we make your site relevant to the target keywords - period.
A standard SEO campaign consists of the following:
• Site Analysis: An overall analysis is first performed on the site such as design, layout, navigation, Meta tags, web copy, architecture and more.
• Keyword Research & List Building : Research and development of competitive keywords and drill-down keywords. We build a list of relevant terms and associative keywords to build the relevance of your website in order to rank the site high and drive targeted traffic.
• Competitive Analysis: The competitive analysis is used to determine the level of difficulty in ranking the site higher than the competition. It is also used to determine if your competitors are actively optimizing their websites.
• Optimization of Content: Optimizing the textual content to promote relevance, target keyword density, prominence and more.
• Optimization of Site Code (title, description, keywords, content-code ratio): Meta information is used to provide additional information about HTML documents so that the Search Engine crawlers are able to index the information more accurately.
• Custom Site Map Creation : The creation of a site map page enables SE spiders better crawling of the site. We create Google sitemaps, as well as standard and dynamic sitemaps.
• Search Engine and Directory Submissions: We use our own techniques to get pages spidered and indexed in a period of days to a few weeks. We also submit to the top Internet directories, such as DMOZ, Yahoo and others.
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Only Ethical Search Engine Optimization (SEO) Techniques Applied